A new acronym and privacy considerations in the healthcare industry
HIPAA (Health Insurance Portability and Accountability Act) has long been the acronym synonymous...
A recent CNBC article used HealthVerity real-world data (RWD) to highlight a shortage of estrogen patches that is visible in RWD as demand for menopause support skyrockets. Menopause affects millions of women, yet it has long remained one of the...
HIPAA (Health Insurance Portability and Accountability Act) has long been the acronym synonymous...
Part 3: Measuring false negatives in anonymized healthcare data [Part 3] ofMatching Accuracy...
Part 2: Understanding false positives in patient data matching [Part 2] ofMatching Accuracy Metrics
Part 1: Matching accuracy metrics for patient tokenization in healthcare [Part 1] ofMatching...
Data collection — from your credit score to your current location to your go-to pizza delivery...
Why social determinants of health are necessary for the complete patient journey. Most...
2019 is frequently described as a “turning point” for consumer data privacy. If this manifesto...
By: John Cappiello, HealthVerity CTO The healthcare landscape is changing and the need for an...
Launching a pharmaceutical marketing campaign takes months of planning, creative development and media strategy, followed by rigorous research and refinement. When the campaign finally goes live, marketers need confidence they are reaching the right ...