---
title: HealthVerity Blog (20)
description: Read the latest insights and research from the HealthVerity team. (20)
image: https://blog.healthverity.com/hubfs/healthverity-blog.png
---

Announcing HealthVerity Precision Event Alerts, a next-generation physician alerting solution. [Learn more](https://healthverity.com/news/healthverity-precision-event-alerts-launch/)

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# HealthVerity Blog

[know more](https://www.hubspot.com/)

- Read the latest insights from the HealthVerity team.

[![Know what others can’t: Real-world data gaps holding commercial teams back](https://blog.healthverity.com/hs-fs/hubfs/know-what-others-cant-featured-1.png?width=352&name=know-what-others-cant-featured-1.png)](https://blog.healthverity.com/know-what-others-cant-about-your-market-real-world-data-gaps-holding-commercial-teams-back)

#### [Know what others can’t: Real-world data gaps holding commercial teams back](https://blog.healthverity.com/know-what-others-cant-about-your-market-real-world-data-gaps-holding-commercial-teams-back)

By [Paul Cariola, Senior Principal Consultant](https://blog.healthverity.com/author/paul-cariola-senior-principal-consultant)  October 9, 2026

The therapeutic market that you know is shaped by the healthcare data that you can see. But when critical medical, specialty, clinical or longitudinal signals are absent from that view, the picture (and the decisions based on it) is less clear. ...

[Read More](https://blog.healthverity.com/know-what-others-cant-about-your-market-real-world-data-gaps-holding-commercial-teams-back)

[![The risks of false positives in healthcare data linkage](https://blog.healthverity.com/hubfs/Blog%20Thumbnail%20-%20Blue.png)](https://blog.healthverity.com/indirect-measures-false-positives)

###### [The risks of false positives in healthcare data linkage](https://blog.healthverity.com/indirect-measures-false-positives)

By [Austin Eliazar, PhD, Chief Data Scientist](https://blog.healthverity.com/author/austin-eliazar-chief-data-scientist-healthverity)  May 23, 2019

Part 2: Understanding false positives in patient data matching \[Part 2\] ofMatching Accuracy Metrics

[Read More](https://blog.healthverity.com/indirect-measures-false-positives)

[![How to evaluate the performance of a de-identification solution](https://blog.healthverity.com/hubfs/Blog%20Thumbnail%20-%20Green.png)](https://blog.healthverity.com/matching-accuracy-metrics)

###### [How to evaluate the performance of a de-identification solution](https://blog.healthverity.com/matching-accuracy-metrics)

By [Austin Eliazar, PhD, Chief Data Scientist](https://blog.healthverity.com/author/austin-eliazar-chief-data-scientist-healthverity)  May 8, 2019

Part 1: Matching accuracy metrics for patient tokenization in healthcare \[Part 1\] ofMatching...

[Read More](https://blog.healthverity.com/matching-accuracy-metrics)

[![Basics of digital trust: What are you really opting into?](https://blog.healthverity.com/hubfs/Blog%20Thumbnail%20-%20Blue.png)](https://blog.healthverity.com/basics-of-digital-trust-what-are-you-really-opting-into)

###### [Basics of digital trust: What are you really opting into?](https://blog.healthverity.com/basics-of-digital-trust-what-are-you-really-opting-into)

By [John Chaisson, Data Privacy & Blockchain, HealthVerity](https://blog.healthverity.com/author/john-chaisson-data-privacy-blockchain-healthverity)  April 29, 2019

Data collection — from your credit score to your current location to your go-to pizza delivery...

[Read More](https://blog.healthverity.com/basics-of-digital-trust-what-are-you-really-opting-into)

[![Are you getting the full picture with healthcare data?](https://blog.healthverity.com/hubfs/Blog%20Thumbnail%20-%20Green.png)](https://blog.healthverity.com/are-you-getting-the-full-picture-with-healthcare-data)

###### [Are you getting the full picture with healthcare data?](https://blog.healthverity.com/are-you-getting-the-full-picture-with-healthcare-data)

By [HealthVerity](https://blog.healthverity.com/author/healthverity)  April 3, 2019

Why social determinants of health are necessary for the complete patient journey. Most...

[Read More](https://blog.healthverity.com/are-you-getting-the-full-picture-with-healthcare-data)

[![The privacy conversation is now public: Expectations for 2019](https://blog.healthverity.com/hubfs/1_9An9mR1VoNR7b3Up-0rFNg.jpg)](https://blog.healthverity.com/the-privacy-conversation-is-now-public-expectations-for-2019)

###### [The privacy conversation is now public: Expectations for 2019](https://blog.healthverity.com/the-privacy-conversation-is-now-public-expectations-for-2019)

By [John Chaisson, Data Privacy & Blockchain, HealthVerity](https://blog.healthverity.com/author/john-chaisson-data-privacy-blockchain-healthverity)  February 13, 2019

2019 is frequently described as a “turning point” for consumer data privacy. If this manifesto...

[Read More](https://blog.healthverity.com/the-privacy-conversation-is-now-public-expectations-for-2019)

[![Enterprise data strategy: Are you equipped for today’s world?](https://blog.healthverity.com/hubfs/Blog%20Thumbnail%20-%20Green.png)](https://blog.healthverity.com/enterprise-data-strategy-is-your-organization-equipped-to-manage-and-execute-in-todays-world)

###### [Enterprise data strategy: Are you equipped for today’s world?](https://blog.healthverity.com/enterprise-data-strategy-is-your-organization-equipped-to-manage-and-execute-in-todays-world)

By [John Cappiello, CTO, HealthVerity](https://blog.healthverity.com/author/john-cappiello-cto-healthverity)  January 31, 2019

By: John Cappiello, HealthVerity CTO The healthcare landscape is changing and the need for an...

[Read More](https://blog.healthverity.com/enterprise-data-strategy-is-your-organization-equipped-to-manage-and-execute-in-todays-world)

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## [How to evaluate cost data for HEOR and real-world evidence studies](https://blog.healthverity.com/how-to-evaluate-cost-data-for-heor-and-real-world-evidence-studies)

Most teams planning a total cost of care or burden of illness study assume the cost data will be there when they need it. Then they build their cohort, apply a few attrition steps and find the allowed amount field is empty for a third of their patien...

[Read more](https://blog.healthverity.com/how-to-evaluate-cost-data-for-heor-and-real-world-evidence-studies)

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